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Last Updated on January 6, 2026
Farmers is one of the largest auto insurers in the U.S., known for offering highly customizable policies through a large agent network. In 2024, Farmers ranked sixth in private passenger auto insurance by direct premiums written, putting it firmly in the “big carrier” category alongside brands like State Farm and Progressive.
If you want lots of optional add-ons (like new car replacement, OEM parts coverage, and glass coverage) and you prefer working with an agent, Farmers can be a strong fit. If you’re shopping primarily for the lowest possible price, it’s still worth getting a Farmers quote—but you’ll want to compare it against multiple insurers.
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Bottom line: Farmers is a solid choice for drivers who value personalized service and flexible coverage, though premiums can run higher than some competitors.
Farmers Auto Insurance operates nationwide and is known for its broad menu of coverage options, optional endorsements, and extensive network of exclusive agents. While pricing may not always be the cheapest, many policyholders appreciate the ability to tailor coverage and work directly with a local agent for guidance.
Farmers offers everything from state-minimum liability policies to full coverage plans with a wide menu of add-ons. The exact options depend on your state, vehicle, and underwriting company, but most drivers will recognize the core coverages below.
Liability Coverage: Farmers offers liability coverage to satisfy your state’s minimum requirements and to build higher limits for better protection. Because lawsuits and medical costs can be expensive, many drivers choose limits above the minimum.
Collision Coverage: Collision coverage helps pay to repair or replace your vehicle after an accident with another vehicle or object (subject to your deductible).
Comprehensive Coverage: Comprehensive coverage helps cover non-collision damage like theft, vandalism, falling objects, animal strikes, and weather-related damage (subject to your deductible).
Personal Injury Protection (PIP) / Medical Payments: Depending on your state, you may be required (or able to add) personal injury protection (PIP) to help pay for medical expenses after an accident, regardless of fault.
Uninsured/Underinsured Motorist Coverage: If you’re hit by a driver with too little (or no) insurance, uninsured and underinsured motorist coverage can help protect you from paying out of pocket (coverage availability varies by state and policy type).
Where Farmers often stands out is in the depth of optional endorsements and “extras” you can add for more complete protection.
Other add-ons you may see (state and policy dependent): OEM parts coverage, new car replacement (“new car pledge”), glass coverage options, rideshare and delivery endorsements, roadside assistance, and specialty coverage for certain vehicles (like classic cars and RVs). Ask your agent to show you the endorsements available on your specific policy form.
Discount availability varies by state, underwriting company, and driver profile, but Farmers typically offers a mix of policy, driver, and vehicle-based savings.
Farmers Signal is a smartphone-based telematics program. In many cases, you’ll receive an initial discount for enrolling, and then your renewal pricing may go up or down based on driving behavior and program rules. If you’re considering Signal, review the program details and make sure everyone who needs to participate is enrolled—participation requirements and discount mechanics can vary.
Car insurance pricing has risen significantly in recent years, and “average” prices vary depending on the source and methodology. For example, NerdWallet’s late-2025 analysis places the average cost of full coverage around $2,300 per year, while Bankrate’s analysis lists the national average full coverage premium at $2,697 per year.
For Farmers specifically, Bankrate reports an average full coverage premium of about $3,418 per year (with averages varying dramatically based on state, driver profile, vehicle, and coverage choices).
What impacts your quote most: Your state and ZIP code, driving record, credit-based insurance score (where allowed), vehicle make/model, mileage, garaging, deductibles, liability limits, and whether you bundle multiple policies.
How to lower your Farmers premium: Ask your agent to review discounts, consider higher deductibles if you can afford them, remove unnecessary add-ons, bundle policies, and compare your Farmers quote against at least 2–3 competitors before choosing.
“Is Farmers good?” depends on what you value most: coverage flexibility, price, claims experience, and service can all vary by state and underwriting company. That’s why it helps to consider third-party indicators alongside your own quote and local agent experience.
Farmers is a solid choice for drivers who want an agent-driven experience and the ability to build a policy with lots of add-ons—not just a bare-bones plan. The biggest downside is that pricing can be higher than some budget-focused carriers, so it’s smart to compare quotes and confirm which endorsements and discounts are actually available in your state.
If you’re shopping, start with your desired liability limits and deductibles, then compare Farmers against a few competitors using the same coverage settings. That’s the quickest way to see whether Farmers is “worth it” for your specific driver profile.
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| Auto Claims (24/7) | 1-800-435-7764 • Auto Claims Center |
| Roadside Assistance | Request Roadside Help (or call 1-800-435-7764) |
| Manage Policy / Pay Bill | My Farmers Account |
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| Mobile App | Farmers Mobile App Info |